Anglers searching for a high-performance baitcasting reel often land on the Lew’s Custom Pro series. Searches for this model have surged as freshwater bass fishermen seek tournament-grade gear without the flagship price. Introduced in the early 2010s, the Custom Pro line combines lightweight graphite frames with a 10-bearing system and a Zero Reverse one-way clutch for instant hooksets.
How the Lew’s Custom Pro Stacks Up Against Shimano and Daiwa
In the $150–$250 price bracket, the Lew’s Custom Pro competes directly with Shimano’s Curado and Daiwa’s Tatula series. All three brands offer corrosion-resistant components and smooth drag systems, but the Custom Pro distinguishes itself with a titanium nitride line guide that reduces friction and extends line life. Shimano’s Curado uses a similar X-Ship gear system, while Daiwa’s Tatula features a Magforce-Z braking system. The Custom Pro’s 95mm swept handle with Winn Dri-Tac knobs provides a comfortable grip that many anglers prefer over the standard EVA knobs on competing models. According to user reviews on fishing forums, the Custom Pro’s braking system offers a wider adjustment range, making it easier to cast light lures into wind. However, some anglers note that the Custom Pro’s graphite frame, while lightweight, may flex slightly under heavy loads compared to the aluminum frames of the Curado and Tatula. The Custom Pro also offers left-hand retrieve options, a feature that Shimano and Daiwa have expanded in recent years but that Lew’s has prioritized since the series launch. Background on lew’s custom pro is documented in Custom Pro Series – Lews
Real-World Performance and Angler Feedback on the Custom Pro
On the water, the Lew’s Custom Pro has earned a reputation for smooth casting and reliable drag. Many tournament bass anglers report using the Custom Pro for techniques like flipping, pitching, and crankbait fishing. The 10 stainless steel double-shielded ball bearings provide a silky retrieve even after repeated exposure to muddy water. The Zero Reverse one-way clutch engages instantly, preventing handle backlash during hooksets. In online forums, users frequently praise the Custom Pro’s braking system for its consistency across different lure weights. One common critique is that the reel’s weight, around 7.5 ounces, is slightly heavier than some competitors, but most agree the durability justifies it. The Custom Pro has also found a following among inshore saltwater anglers who appreciate its corrosion-resistant components, though Lew’s recommends rinsing the reel after saltwater use. The 2023 updated models introduced improved gear ratios, including a 7.5:1 high-speed option, which has been well received by anglers who need fast retrieves for topwater lures.
The Origin Story of the Lew’s Custom Pro Series
Lew’s Fishing, founded in 1985 by Lew Childre, has a history of innovation in baitcasting reels. The Custom Pro series was introduced in the early 2010s as a premium offering to compete with established Japanese brands. The first models featured a graphite frame and a 10-bearing system, which was advanced for its time. The series was designed and engineered in the United States, with assembly using global components, a point Lew’s emphasizes in its marketing. The Custom Pro name reflects the brand’s focus on precision and customization, with multiple gear ratios and handle options available. Over the years, Lew’s has updated the series with new technologies, such as the titanium nitride line guide and the Zero Reverse clutch. In 2023, the company released updated Custom Pro models with refined braking systems and improved gear ratios, responding to angler feedback. The series remains a staple in Lew’s lineup, alongside the more affordable Speed Spool and the high-end Tournament Pro.
Common Misconceptions About the Lew’s Custom Pro
One misconception is that the Lew’s Custom Pro is made entirely in the USA. While the reel is assembled in the USA, many components are sourced globally, a common practice among fishing reel manufacturers. Another myth is that the Custom Pro is only suitable for freshwater bass fishing. In reality, its corrosion-resistant bearings and titanium nitride line guide make it viable for inshore saltwater use, though it is not fully sealed like some saltwater-specific reels. Some anglers believe the Custom Pro’s graphite frame is less durable than aluminum, but modern graphite composites used by Lew’s are engineered to withstand high stress. A third misconception is that the Custom Pro is overpriced compared to similar reels. At $150–$250, it offers features like a 10-bearing system and a Zero Reverse clutch that are often found in more expensive models. Finally, some think the Custom Pro is difficult to maintain, but the reel’s design allows easy access to the braking system and spool for cleaning.
| Feature | Lew’s Custom Pro | Shimano Curado | Daiwa Tatula |
|---|---|---|---|
| Bearing Count | 10 stainless steel | 7+1 | 9+1 |
| Frame Material | Graphite | Aluminum | Aluminum |
| Line Guide | Titanium Nitride | Hardened Steel | Hardened Steel |
| Anti-Reverse | Zero Reverse Clutch | Roller Clutch | Roller Clutch |
| Handle Knobs | Winn Dri-Tac | EVA | EVA |
| Price Range | $150–$250 | $160–$230 | $140–$220 |
Frequently Asked Questions
Why did Lew’s introduce the Custom Pro series in the early 2010s?
Lew’s launched the Custom Pro to compete with premium Japanese reels from Shimano and Daiwa. The series aimed to offer American anglers a high-performance option with advanced features like a 10-bearing system and a lightweight graphite frame at a competitive price point.
Is it true that the Lew’s Custom Pro is made entirely in the USA?
No, that is a common misconception. While the Custom Pro is assembled in the USA, many components are sourced globally. Lew’s marketing emphasizes domestic assembly but does not claim 100% American-made parts.
What is the current status of the Lew’s Custom Pro series in 2024?
The Custom Pro series remains active and continues to receive updates. In 2023, Lew’s released new models with improved gear ratios and braking systems. The series is still widely available through retailers and the Lew’s website.
When did Lew’s first release the Custom Pro Speed Spool model?
The Custom Pro Speed Spool was introduced in the early 2010s as part of the initial Custom Pro lineup. Exact release dates are not publicly specified, but the series debuted around 2012–2013.
How many bearings does the Lew’s Custom Pro reel have?
The Lew’s Custom Pro features a 10-bearing system consisting of stainless steel double-shielded ball bearings. This includes one bearing for the Zero Reverse one-way clutch, providing smooth operation and instant anti-reverse engagement.
Maintenance Tips to Extend the Life of Your Lew’s Custom Pro
Proper maintenance can keep a Lew’s Custom Pro performing like new for years. After each fishing trip, especially in dirty or saltwater, rinse the reel with fresh water. Use a soft cloth to wipe down the exterior and remove debris. Periodically, apply a drop of reel oil to the bearings and a thin layer of grease to the gears. The Custom Pro’s design allows easy access to the spool and braking system without special tools. For deep cleaning, disassemble the reel following the manual, but many anglers prefer professional servicing annually. Avoid using petroleum-based solvents that can damage the graphite frame. Store the reel in a cool, dry place with the drag loosened to prevent pressure on the washers. With regular care, the Custom Pro can withstand heavy use for many seasons.
Choosing the Right Gear Ratio for Your Fishing Style
The Lew’s Custom Pro offers multiple gear ratios to match different techniques. The 6.4:1 ratio provides moderate retrieve speed, ideal for crankbaits and spinnerbaits where a steady pace works best. The 7.5:1 high-speed ratio is popular for topwater lures, frogs, and pitching into cover, allowing quick line pickup. A 8.3:1 ultra-high-speed option suits anglers who need fast retrieves for skipping docks or working hollow-body frogs. The 5.3:1 low-speed ratio delivers maximum torque for deep-diving crankbaits and heavy jigs. When selecting a ratio, consider the typical lure weight and retrieve style. Many tournament anglers carry two Custom Pro reels with different ratios to adapt quickly. The interchangeable handle options also allow customization of the retrieve feel.
Comparing the Custom Pro to Other Lew’s Reel Series
Lew’s offers several reel series at different price points. The entry-level Speed Spool series starts around $60 and uses fewer bearings and a simpler braking system. The Tournament Pro series, priced above $250, features a full aluminum frame and additional bearings for smoother operation. The Custom Pro sits between these, offering a graphite frame with premium components. Compared to the Speed Spool, the Custom Pro provides better casting distance and smoother drag. Against the Tournament Pro, the Custom Pro is lighter but may flex slightly under extreme loads. The Custom Pro also includes the titanium nitride line guide, which is absent on the Speed Spool. For anglers seeking a balance of performance and value, the Custom Pro remains a strong choice within Lew’s lineup.
How the Braking System Enhances Casting Control
The Lew’s Custom Pro uses a dual-braking system that combines centrifugal and magnetic brakes. This hybrid approach gives anglers fine-tuned control over spool speed during casts. The centrifugal brakes engage at high spool speeds, reducing backlash during powerful casts. The magnetic brakes provide subtle adjustments for wind conditions and lure weight. Users can adjust the external magnetic dial without opening the side plate, a convenience feature. The internal centrifugal brakes require removing the side plate to change brake shoes. Many anglers find this system versatile for different casting styles. The 2023 update refined the magnetic brake curve for smoother engagement across the adjustment range.
What the Custom Pro’s Drag System Offers Anglers
The drag system on the Lew’s Custom Pro uses carbon fiber washers for smooth, consistent pressure. This material provides reliable performance across a wide range of settings, from light line for finesse techniques to heavy braid for flipping. The maximum drag rating is around 20 pounds, sufficient for most freshwater species. The drag star is easy to adjust even while fighting a fish. Anglers report that the drag starts smoothly without initial stutter, a common issue with some reels. The carbon fiber washers resist heat buildup during long runs, maintaining performance. For saltwater use, rinsing after each trip helps preserve the drag components. The system is designed for easy maintenance, with accessible washers for replacement if needed.
How the Custom Pro’s Line Guide Reduces Friction
The titanium nitride line guide on the Lew’s Custom Pro is a standout feature. This coating reduces friction as line passes through the guide, which can improve casting distance and reduce wear on the line. Titanium nitride is harder than standard steel, making it more resistant to grooving from braided lines. Anglers who frequently use braid appreciate this durability. The line guide also oscillates smoothly, ensuring even line lay on the spool. Even line lay prevents dig-in during casts and improves overall casting performance. Compared to the hardened steel guides on many competitors, the titanium nitride version offers a noticeable advantage in longevity and smoothness. Some users report that after a full season of heavy use, the guide shows minimal wear, while steel guides may develop grooves. This feature alone can justify the Custom Pro’s price for anglers who fish often.
Understanding the Custom Pro’s Handle and Knob Options
The Lew’s Custom Pro comes with a 95mm swept handle and Winn Dri-Tac knobs. The swept design positions the handle closer to the reel body, reducing torque and improving balance. The Winn Dri-Tac material provides a tacky grip even when wet, which is a significant advantage over standard EVA knobs. Some anglers prefer the feel of cork or foam, but the Dri-Tac offers a unique combination of comfort and non-slip performance. The handle is also available in a shorter 90mm version for anglers with smaller hands or those who prefer a more compact feel. The knobs are replaceable, allowing customization. The handle itself is made of aluminum, providing strength without excessive weight. The overall ergonomics of the handle system contribute to reduced fatigue during long days on the water. Many reviews highlight the handle as a key reason for choosing the Custom Pro over competitors.
How the Custom Pro’s Frame Material Affects Performance
The graphite frame of the Lew’s Custom Pro is a deliberate design choice that prioritizes weight savings. Graphite is lighter than aluminum, reducing overall reel weight to around 7.5 ounces. This makes the Custom Pro easier to handle during long fishing sessions. The frame also dampens vibration, providing a smoother feel when retrieving lures. However, some anglers worry about durability. Modern graphite composites used by Lew’s are reinforced to handle high stress. The frame resists corrosion better than aluminum, which can oxidize in saltwater. The trade-off is that graphite may flex slightly under extreme loads, such as when fighting large fish. For most freshwater applications, this flex is negligible. The frame design also includes a compact profile that fits comfortably in the hand. Overall, the graphite frame contributes to the Custom Pro’s reputation as a lightweight, high-performance reel.
Where to Buy the Lew’s Custom Pro and What to Expect
The Lew’s Custom Pro is available through major online retailers and local tackle shops. Prices typically range from $150 to $250, depending on the model and gear ratio. Online stores often offer discounts or bundle deals with rods. When purchasing, check for authorized dealers to ensure warranty coverage. Lew’s offers a one-year warranty on the Custom Pro, covering defects in materials and workmanship. Some retailers provide extended warranty options. The 2023 models include updated braking systems and gear ratios. If you find a used Custom Pro, inspect the frame for cracks and the bearings for smoothness. The reel holds its value well, so a used one in good condition can be a smart purchase. Many anglers recommend buying from a store with a good return policy in case the reel does not meet expectations.
How the Custom Pro’s Spool Design Affects Casting Distance
The spool on the Lew’s Custom Pro is made from anodized aluminum, which reduces rotational inertia. This allows the spool to start spinning quickly with minimal effort, improving casting distance. The spool is also designed with a tapered flange that helps reduce friction as line peels off. The spool depth varies by model, with deeper spools holding more line for techniques requiring long casts. The spool’s weight is balanced to minimize wobble during high-speed retrieves. Anglers who prioritize distance often pair the Custom Pro with a long rod to maximize casting potential. The spool design also includes a magnetic brake ring that works with the external adjustment dial. Overall, the spool contributes to the reel’s reputation for long, accurate casts.
How the Custom Pro Compares to the Lew’s Tournament Pro
The Lew’s Tournament Pro sits above the Custom Pro in the lineup, with a full aluminum frame and additional bearings. The Tournament Pro is heavier but offers greater rigidity under load. The Custom Pro, with its graphite frame, is lighter and more comfortable for all-day fishing. The Tournament Pro also features a higher maximum drag rating, around 24 pounds, compared to the Custom Pro’s 20 pounds. Both reels use the Zero Reverse clutch and titanium nitride line guide. The Tournament Pro includes a more refined braking system with external adjustments. For anglers who fish heavy cover or target large fish, the Tournament Pro may be worth the extra cost. For most bass fishing applications, the Custom Pro provides excellent performance at a lower price. The choice ultimately depends on budget and specific fishing needs.